Ahrefs, though formidable in many aspects, isn’t as expansive when it comes to a granular competitor analysis. You’ll need it on top of any other SEO tools you’ll use. The page that the website is linking from (linking page) resides under the Referring page column (1) and the page that it links to (destination page) resides under the Anchor and target URL column (2). This enables you to. Request a Proposal. In other words, they help with stuff related to competitive analysis, keyword research, Backlink Analytics, evaluation of website ranking, Site auditing, and more. Download the free SEO competitor analysis template. In short: Ahrefs is an SEO tool designed to help people get higher Google rankings. 37%, Mozscape comes in at 79. You can use the tool to see which keywords competitors are targeting on Google in their paid advertisements. 3. BuzzSumo 6. Ahrefs is a tool that can be used for keyword research, link building, and competitor analysis. While its interface isn't geared for beginners. Dead pages. It's easier to do broken link analysis with Ahrefs. 1. Google Search Console. Here’s how: Enter one of your domain-level competitors from the spreadsheet—ideally one marked as a “direct” competitor in the final column—into Site Explorer. If you’re using our SEO Toolbar, click the extension icon in your browser, toggle “SERP tools” on, then choose a location in the “Local search simulator” section. PPC competitor analysis is an essential part of any successful PPC campaign. Competitor Analysis: Understanding How a Page Got Backlinks. SEMrush and Ahrefs consider the positioning difficulties face-to-face a competitor site and also face-to-face a defined keyword. By reverse-engineering your competitor’s backlinks, you can gain new. Spy on their pitfalls and emulate their success to keep your clients ahead and better manage their PPC budget. This is largely niche dependent, but once you establish topical authority, generally speaking, you’ll need fewer backlinks. How to discover great content ideas by studying your niche. This tool isn’t a starting point for competitor analysis, but rather a tool to use near the end of the process. We see a strong correlation between the number of referring domains a web page has and its position in Google search results. When it comes down to it, comparing these tools based on ease of use entirely boils down to the user. Enhance your profit by using domain analysis tools, which will help you look into all the PPC/SEO competition and check the most valuable keywords. SEMrush is a popular SEO tool that is used to conduct keyword research, competitor analysis, and Google Ad optimization. If your. Altogether, Majestic is a very powerful SEO platform and their backlink tools allow for an excellent and deep range of insights on competitor link behavior, which you can then use for your own. After the analysis is complete, it’s time to move on to step two, competitor keyword research. The more competitive a keyword is, the more likely that multiple factors will be involved. Netpeak Checker is a desktop tool for SERP scraping and data aggregation. There are a couple of ways to use this data. Semrush has. Brace yourself as we unveil the secrets to unlocking this powerful tool, harnessing its capabilities, and soaringabove the competition like never before. He was previously the Head of Marketing at CDN77 which became one of the fastest growing European B2B startups. Get Ubersuggest. Visualping – 网页监控. Use the “Traffic share by pages” report in Keywords Explorer . Surfer. txt. Analyze website traffic. Step #2: Click “Keyword Ideas” in the Left Sidebar. , with over 1. Advanced Web Ranking for reporting. Crawl your website for SEO issues that can hurt your rankings, including: Missing title tags and meta descriptions. What keywords are these pages using and how. Identifying competitor strategies. Let’s take a look at three of the most useful tools for running an SEO competitor analysis. Link growth. Backlink analysis: Ahrefs is known for its comprehensive backlink database, which allows you to analyze your own backlinks and those of your competitors. 13. Here’s the tools each offer: Moz’s Keyword Difficulty tool. Transparent Pricing. Serpstat. SEMrush is a comprehensive SEO tool that offers features similar to Ahrefs. Offers a more affordable pricing structure compared to SEMrush and Ahrefs. The cheapest product in the list above is SpyFu, with plans that start at $39 per month. Types of content that attract the most backlinks. Moz Pro Link Explorer. Ahrefs’ keyword explorer provides keyword difficulty data based on the backlink profiles of the 10 highest-performing pages in the search engine result. You should expect to pay between $50 to $500 per month for a competitor traffic analysis tool. Study key aspects of any website across 3 major areas: Organic traffic performance —See what keywords your competitors are ranking for and which pages bring the most search. Organic. Step 1. Obviously, they have a large fan base, big-name SEO influencers on their referral program, clear competitor analysis data, a pretty nice keyword tool and backlinks. And if you run an SEO agency or want an enterprise-level tool, Serpstat is also on the more affordable side. Firstly, it provides a comprehensive set of tools for analyzing competitors’ SEO strategies. Its Rank Tracker is known for its razor-sharp accuracy and enables users to get updates on their ranking positions, check search visibility and other data, group and tag keywords, and detect inconsistencies in URL. For a sitewide check, use Ahrefs’ Site Audit (free with an Ahrefs Webmaster Tools account). Go to Serpstat competitor analysis and click. Brand24 – 用于品牌监控. Give it a try!Ahrefs Competitor research. Immediate Competitors. What are SEMrush and Ahrefs? Before we can dive into the ins and outs of each tool, let’s break down what exactly SEMrush and Ahrefs are. To understand if the link growth is consistent, you can check the “Referring Domains”. The second step is to take a look at competing websites and their top-performing pages. 3. 2. This is largely niche dependent, but once you establish topical authority, generally speaking, you’ll need fewer backlinks. Ubersuggest is one of the best free competitor keyword research tool that helps you find more than 100 long-tail keywords in a few minutes. $12/month as a starting point is good, even if the research caps can get annoying. To walk you through this guide, we've put together a free, downloadable template that you can use to perform your own SEO competitor analysis. Both of these apps help in finding the perfect. Type or paste the URL of the web page you want to check into the provided field. Ubersuggest: Affordable, practical, and beginner are friendly: 5. Steps 2, 3, and 4: Use your competitors’ websites, as well as SEO analysis tools like Ahrefs, to deep-dive into the service offerings and marketing strategies of each company. Also, Semrush’s competitor analysis and PPC campaign tools offer more in-depth insights than those Ahrefs delivers. Then, enter your competitors’ domain name. It’s an all-in-one digital marketing platform that comes with dozens of tools for competitor research, SEO, content marketing, PPC, and social media marketing. I’ve seen lots of smaller tools try to build their own link index. It also offers tools that can help you track your site’s backlink profile. Google Auction Insights. Large image files. This tool provides complete insights related to your website traffic and organic keywords. SEMrush and Ahrefs consider the positioning difficulties face-to-face a competitor site and also face-to-face a defined keyword. Overall winner: Similarweb. GrowthBar does not include advanced rank tracking for other search engines (Bing, YouTube, etc. Best free way to check Google rankings for any site: Semrush. Ahrefs Image source: Ahrefs. Contact us below to get started. It provides valuable insights into improving organic search rankings. Ahrefs is a great SEO and keyword research tool. The Standard plan is $179 per month and adds a few extra features, such as site audits and rank. Long. Slow pages. ) And considering that Majestic’s tool is 100% focused on links, this is a great value for anyone that’s on the hunt for a cheap link analysis tool. Ahrefs is aimed at larger companies and in-house marketers, whereas Ubersuggest is aimed more at entrepreneurs, small agencies, and solopreneurs. And it ranks number one among Ahrefs alternatives. Mangools is another one of Ahrefs competitors that’s more focused on keyword research and competitor analysis. Like Ahrefs, Semrush is a platform created by SEO professionals for SEO professionals, thus ensuring the quality of the tools, their correct functioning and the achievement of short-term results. All issues are sorted by importance, with straightforward advice on how to fix each one. If you’re using Ahrefs’ Keywords Explorer, choose a country from the dropdown. And for good reason: it’s REALLY good. Module 1: Foundamentals of Advanced Link Building. Step 8. Its comprehensive backlink analysis features, robust competitor analysis, and keywords explorer tools make it indispensable for SEO professionals and businesses. Ahrefs Review: The Bottom Line. No worries. - The tool provides valuable insights into competitors' top-ranking keywords, allowing users to identify content opportunities and optimize their own. Detailed Review: Ahrefs. . 4:46. Ahrefs is a comprehensive competitor analysis tool that provides valuable insights into your competitors’ backlink profiles, organic keywords, and traffic. 例如，如果你为 ConvertKit 工作，那么你可以会寻找 MailChimp 的竞争对手信息。. Ahrefs is an all-in-one SEO toolset designed to help optimize websites and grow search traffic. It’s one of the best keyword research tools on the market, and it has lots of powerful tools to let you analyze backlinks. $39/mo - $299/mo. 8 SEO services for checking website traffic. Semrush also has 102 features and access to its free version, you can also get a free trial of the plan you want before you choose to invest in. You can use the Keyword overlap column to scan for your most relevant competitors. 1. 它会显示了排名与你已知的竞争对手的关键词相同的其他网站。. io can be a great tool for finding keywords. 11:04. However, this aspect is often underestimated. Ahrefs crawls the web, stores tons of data and makes it easily accessible via a simple user interface. Ahrefs Competitor Analysis: - Ahrefs' "Competitive Analysis" feature allows users to analyze competitors' backlink profiles, organic search traffic, and top-performing content. If it's your first time using it, then you should know. It’s like having an army of SEO experts at your fingertips, providing you with the intelligence and strategies to outmaneuver your competition and dominate search engine results. Backlink anchor text — Analyze anchor texts to see how your competitors optimize their backlink profiles. Click here to start your Ahrefs trial for $7. , with over 1. Best performing pages. professional marketers and marketing specialists, SMBs, large enterprises, marketing firms and agencies with the ins and outs of the content marketing process. With Ahrefs, you can analyze their competitors’ backlink profiles, identify top-performing pages and keywords, and track search engine rankings. 5. Ahrefs empowers users to uncover relevant keywords that resonate with their target audience. Keyword Clusters Shared. 95 per month. No wonder it is one of the top Semrush alternatives. Offers a comprehensive set of SEO tools, including keyword research, backlink analysis, site audit, competitor analysis, and rank tracking. Nozzle for data. Next, head back to the client_domain_traffic_data tab and repeat the process above for your website. Image via Moz. Semrush beats Ahrefs it in all three aspects of backlink analysis i. Other than that, storm their well-defended castle and try to displace them. This encompasses everything from traffic sources to keyword strategies. SparkToro – 用于观众洞察力. Link Building: find the strongest backlink opportunities in a niche. Competition Keyword Analysis. LowFruits. 1 Comment. A cheaper Ahrefs alternative. The Role of Content in Link Building. Determine Organic Competitors. Prices are shown excl. 2. By leveraging the insights gained. It allows you to track your competitors' rankings, analyze their top-performing pages, and uncover their link-building strategies. But you can get access to all of SpyFu’s features for $39/month. Ahrefs 4. Ahrefs is a powerful SEO tool used for keyword research, backlink analysis, competitor analysis, site auditing, and organic search traffic analysis, among other things. If you like it and you want a paid version, Ubersuggest is still WAY more affordable than Ahrefs. What we will cover in this section is what Spyfu is most popular for- its competitor PPC insights. You can also compare domains to see content gaps and track specific keywords over time. Vlog #8: Competitor Analysis. Growth suite. Here are the tools we’ll be covering in this round-up: WordStream’s Free Keyword Tool. Therefore, if you want to test an SEO tool before using it, Semrush is a better option than Ahrefs. Ahrefs vs. Therefore, if you want to test an SEO tool before using it, Semrush is a better option than Ahrefs. You’ll also see volume, the competition, and even seasonal trends for each keyword with the help of website analytics. Ahrefs offers a free Webmaster tool account, whereas Ubersuggest. I. Search Console is a Google tool meant to help webmasters. Step #2: Click “Keywords” in the Left Sidebar. 3. SEMrush and Ahrefs both offer comprehensive reports and analytics right from their dashboards. Ahrefs even boasts the largest backlink database (see my best backlink checker case study), second only to Google. Semrush. Spyfu. Most people are familiar with Ahrefs’ SEO tools for backlink analysis, but you’re losing out if you’re not utilizing its keyword research. Discover how to outrank your competitors and grow your organic traffic with Ahrefs' competitive analysis tool. Additionally, the tool comes with a free trial. Here’s how: Firstly, go to spyfu. Use the interactive graph to see how traffic has progressed both globally and locally in 171. Step up your SEO with generative AI insights from our Ahrefs vs SpyFu vs SEMrush comparison. It shows you an accurate picture of your competitors’ traffic, traffic sources, top organic keywords, top paid keywords, and other important data points. Breadth. Use Ahrefs Site Explorer to run the “New Referring Domains” report and set a period of the past few months. The formula to calculate share of voice is: SOV = Brand visibility value. Below we’ll outline a few ways the solution stands out from Ahrefs. Use competitor research tools like Google Search Console, SEMRush, and Ahrefs to find your immediate competitors who rank for keywords that you already rank for. Ahrefs basically shows you search volume, CPC and competition. Competitor analysis; Site audits; SEO alerting; SEO change tracking; and many more. You need backlinks to rank high in Google, which all starts with doing a backlink analysis. Moz vs. 7. Ahrefs tends to provide most of its data in graphs and charts, while Moz prefers to use tables in most cases. However, SpyFu does not have the same data sources as more expensive solutions such as SEMrush and SimilarWeb. Serpstat’s backlink tool could be more comprehensive, whereas Ahrefs has a very comprehensive backlink tool. 3. At $39/month, SpyFu costs much less than Ahrefs. SEO Powersuite is one of those Ahrefs alternatives that give you all the SEO tools you need at a fraction of the cost as that of Ahrefs. Completely free (but you get more out of it if you use Google Ads) Ahrefs Free SEO Tools. To do this, we can use two of Ahrefs’ core metrics: Keyword Difficulty and Traffic Potential. Unfortunately, Ahrefs recently switched over to usage-based pricing. Ahrefs’ site explorer is a fantastic dashboard that provides an overview of your site as well as the site of your competitor. The first step of the analysis is a pre-test using quantitative data gathered through a survey questionnaire to 30 cosmetics industry practitioners to ensure the validity and reliability of the. Competitive analysis – With a tool like Ahrefs’ Site Explorer, you can get an insight into your competitors’ SEO strategy by seeing which keywords they rank for and how they earn backlinks. Check for 140+ SEO issues. Step 3: Gather information. Ahrefs Review: The Bottom Line. Crayon. It depends on your specific needs and preferences. Three payment plans - Lite ($ 129 / year), Preferred ($ 179 / year) and. Ahrefs' Content Gap feature enables you to identify keywords and content opportunities that your competitors are ranking for, but you are. They both offer comprehensive reports and analytics front and center. . As you can see, Semrush also has a powerful suite of SEO tools to effectively execute SEO campaigns. 6. Here are some of the handy tools that Ahrefs currently offers: The Site Explorer tool — With this tool, you can easily analyze your site’s backlinks profile as well as your competitors’ websites. Cons: New player in the market needs to prove its worth. 6/5 (280 reviews) TrustRadius – 8. They are both recognized as "SEO tools". Pay attention to the content and the keywords and how they’ve been made to work together. Use Ahrefs’ SEO Toolbar. Semrush – Best Ahrefs alternative overall. Clicks – Some searches result in clicks on multiple search results, while others might have none. From Ayima's post-crawl analysis, our techies concluded that MajesticSEO's crawler was counting URLs. Ahrefs vs Semrush - Competitor Analysis. Competitor analysis is one of the founding elements of any SEO strategy, and both Moz and Ahrefs do it well, but in different ways. It’s one of the most popular and trusted marketing toolkits around and is used by some of the world’s biggest brands, like. In this example, Ahrefs has uncovered 13,470 keywords that they don’t rank for, but their competitors do. Check for issues related to: Performance: slow pages, too-large CSS or HTML. You can see your competitors' top-ranking keywords, backlinks, and ad campaigns. Ahrefs is a great tool for SEO professionals. Although it is not a direct competitor to Ahrefs, SimilarWeb offers some of the same features and functions as Ahrefs. Google Search Console – Performance data from Google. The Bottom Line. Ahrefs is an all-in-one tool for competitive analysis. For competitor backlink analysis, Ahrefs outperforms SEMrush. See how much traffic your competitors are getting. Given that we have nearly 100 million keywords in our US Amazon database alone, this usually results in hundreds or thousands of keyword ideas. In this section, we will explore how Ahrefs can help you uncover keyword opportunities through competitive analysis. SEMrush. SEO Powersuite is one of those Ahrefs alternatives that give you all the SEO tools you need at a fraction of the cost as that of Ahrefs. These tools are designed to help you improve your website's search engine ranking. However, if you know at least something about search engine optimization, you have definitely heard about the competition between SEMrush and Ahrefs. 3/ See keywords that bring you traffic. Competitor Content Analysis: Ahrefs’ competitor analysis extends to content. Competitor analysis. This way, you can find links your competitors have but you don't (yet). Which makes comparing their pricing to Semrush a little more complicated. 4B visits in 2020. Ahrefs is an all-in-one SEO toolset for growing search traffic and optimizing websites. Ahrefs Batch Analysis tool is able to complete. Ahrefs. More than just data, this tool provides you with insights and actionable suggestions to grow your traffic quickly. For referring domains, we’re. Considering the integrity of functioning, SEMRush is a top Ahrefs competitor. The Competitor Analysis feature is available for both tools. Moz Pro for integrations. Mangools – Easiest Ahrefs alternative to use. From the basics like rank tracking to the pro-level backlink insights Ahrefs allows us to be more efficient and more effective SEOs. The second step is to take a look at competing websites and their top-performing pages. 1. SEMrush is a popular SEO tool for conducting keyword research, competitor analysis, backlink analysis and Google ads optimization. What do competitors see as a good advertising investment and how they advertise it. In fact, I’ve been a paying SEMrush customer for over 11 years now: Over that time I’ve seen it evolve from a keyword research tool for PPC to a full-on SEO software suite. Ahrefs is a leading SEO software suite with a robust list of features, including backlink analysis, keyword research and technical SEO audits. You can use Ahrefs to identify potential competitors. Get a competitor analysis tool designed for the type of marketing you want to analyze. BrightEdge. The SERP analysis given by Ahrefs keyword research tool will provide accurate backlink data for any search results. Go to the Backlinks report. Netpeak Checker. This particular site ranks for more than 322,000 keywords, giving you a clear idea of what they’re targeting and where their traffic is coming from. Provides a user-friendly interface and is suitable for both beginners and experienced SEO professionals. The Ahrefs Competitor Analysis Tool provides a wide range of features and functionalities that enable you to gain valuable insights into your competitors' strategies. Similarweb. Keyword gap analysis: This feature helps you discover keywords that your competitors are. You want to find the keywords your competitors are ranking for, and you are not. → How to find the most popular pages of our competition? → Google Ads Analysis. Follow the instructions to gather. Ahrefs is an excellent tool for conducting a thorough site analysis and competitor benchmarking on multiple SEO parameters. The higher a website’s Domain Rating (DR), the stronger and more authoritative it is. Raven Tools. Both tools offer a comprehensive suite of features that can help you with various aspects of SEO, including keyword research, backlink analysis, site. Ahrefs is another tool that is commonly used for competitive analysis. It. Google Analytics. Here's a quick Ahrefs tutorial for how I personally do competitor research for SEO. Export any data to csv for analysis. The website is called ahrefs, and. BrightEdge. Competitor Analysis: Understanding How a Page Got Backlinks. SpyFu is a collection of competitor keyword research tools that gives users an in-depth look into competitors' organic SEO and PPC strategies. 7:39. Here are the tools we’ll be covering in this round-up: WordStream’s Free Keyword Tool. This is an easy way to analyze multiple domains from a single dashboard. How to get started . When you first start using Ahrefs, it’s easy to get caught up in checking rankings and keywords, but it’s also important to note that your website could be at risk if you have poor DR scores. Overall, I think SEMrush has a better pricing structure, with less restrictive limitations for the base plan. Instead, they use the Majestic SEO API. Find keyword gaps. Add a column to the export file from Content Explorer and use =VLOOKUP to add the domain-level data from URL Profiler or Screaming Frog. 2:58. Today, I’m going to introduce you to a new tool which I’m sure will quickly become a go-to resource in your marketing arsenal. S. Last year we increased organic traffic to our website by 250%. How to Do Keyword Research & Competitor Analysis With Ahrefs Authority Hacker 28. While Semrush isn't as robust as Clearscope, Semrush has some good content suggestions. SEMrush. This highly effective tool is used by. Ahrefs used to have a straightforward pricing model: if you signed up to Lite, you got featured in Lite. Google Auction Insights. Allowing you to analyze and compare websites in bulk. Rank Tracker for unlimited keyword tracking. ). How to discover great content ideas by studying your niche. It provides valuable insights into the link profile of any website and can help you to improve your own link-building efforts. LinkMiner Backlink Analysis Tool. UberSuggest is the ideal free alternative to SimilarWeb that I’d recommend to anyone on a budget. Upon logging into Ahrefs, type the URL of one of your competitors in the search bar and click on the magnifying glass to start the analysis. HTML tags: missing, duplicate or non-optimal length of title tags, meta descriptions and H1 tags. It provides webmasters with full details on their competitors’ backlink profiles including the total number of linking root domains, links from and to a site, backlinks from pages and domains, anchor text distribution, and many more. Both platforms also occasionally provide discounts on annual. Majestic – Best alternative to Ahrefs’ Site Explorer tool (backlink analysis). What’s it all about? How can these tools ease the routine of an SEO specialist or content manager? Their functioning is similar at their core. Readers of Two Hour Blogger can get a 7-day free trial to SEMrush at this link. v. Along with its user-friendly interface and dedication to data accuracy, Ahrefs is a top choice for SEO pros around the world. Export Your Site’s Majestic Data. Ahrefs is a professional-grade SEO tool with powerful features across everything from keyword management to competitive analysis. Where they get their backlinks. Step #3: Review the Keyword List. Check your website for 140+ pre-defined SEO issues. Serpstat offers a 7-day free trial to test the tool’s functionality before committing to a paid plan. Ahrefs has built a reputation as a robust SEO software, and one which is particularly solid for backlink analysis and keyword research purposes. Let us build a personalized strategy with the best eCommerce marketing services for your needs. In. Divide the number of referring domains to each URL by the number of referring domains to the entire site. The 7 Best Ahrefs Alternatives. You can use Ahrefs’ Site Explorer to: Analyze competitor link profiles to see which pages, content types, and topics get linked to the most. If you’re using our SEO Toolbar, click the extension icon in your browser, toggle “SERP tools” on, then choose a location in the “Local search simulator” section. SEO Competitor Analysis Tools. Ahrefs, on the other hand, is a paid tool that offers a comprehensive suite of SEO tools, including advanced keyword research, backlink analysis, and competitor analysis. e. Plug in a URL of a competitor and get a full report of data about their site. Explore organic and paid traffic metrics for any website using Site Explorer. The tool will spit out a list of relevant keywords, along with metrics such as: Volume – the number of monthly searches on Google for the keyword. Track thousands of keywords across up to 10 websites. Many SEO practitioners and website owners choose Ahrefs-alternative toolkits that provide all the essential Ahrefs functionality, but at a lower monthly cost. As one of the biggest names in the SEO industry, it’s no surprise that Ahrefs makes this list. Semrush. SpyFu cannot compete with Ahrefs when it comes to content research and backlink monitoring, for example. Another tool you can use for free to check competitors’ keywords is Serpstat. Ahrefs is a powerful SEO and website traffic analysis checker to get accurate traffic and organic search insights as well as backlink checks and competitor analytics. Seed keywords are the starting point of your keyword research process. Ahrefs is one of the most powerful SEO tools on the market. Ahrefs. There are several Ahrefs alternatives available in the market, but one of the most popular and comprehensive ones is SimilarWeb. With its wide array of features, Ahrefs allows you to identify and analyze crucial elements that impact your website’s visibility. Ahrefs is an all-in-one research tool that can be used for competitor analysis in search engine optimization and content marketing.